P&G: Wondra Lotion, 1970s

Year Published: 1970s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - [Voice Over Artist] One day at our office picnic, 0:01 my wife came up behind me by surprise and said... 0:02 - Guess who? 0:05 - Harry? 0:06 - Harry? 0:07 - Honey, your hands are so rough and dry they scratch. 0:08 - [Voice Over Artist] So she got upset, 0:11 and tried a hand lotion. 0:12 Next time she came up and said... 0:14 - Hey, guess who? 0:15 - The grease monkey from the gas station? 0:17 (wife and husband laugh) 0:19 - [Voice Over Artist] She was not amused. 0:20 Wife Finally I discovered Wondra. 0:22 Wondra is a conditioning lotion. 0:24 It's different. 0:26 Rich like a cream. 0:27 See? 0:29 - [Voice Over Artist] When your hands 0:30 are this rough and dry, 0:31 that can be embarrassing. 0:32 But Wondra rubs in fast 0:34 to rub out the embarrassment of rough, 0:35 dry hands in seconds. 0:37 - I feel confident about these hands now. 0:39 They're so soft without all that greasiness. 0:42 See? 0:44 Glass doesn't slip. 0:45 - [Voice Over Artist] Recently at our open house, 0:46 my wife came up and said... 0:48 - Guess who? 0:49 - I don't know, but I think I'm in love 0:50 (husband kisses) 0:52 with my wife. 0:53 - [Voice Over Artist] Wondra rubs in softness, 0:56 rubs out embarrassment. 0:58

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