P&G: Wondra Lotion, 1970s

Year Published: 1970s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (wind blowing) 0:00 (door sliding) 0:02 - I'm beginning to hate money. 0:02 - What did it ever do to you? (chuckles) 0:05 - Taking money from the cold out there 0:06 into the dry heat in here is making my hands 0:08 so cracked and dry. 0:10 They're like a highway map. 0:12 - Relax. (chuckles) 0:14 Try my Wondra. It's a conditioning lotion. 0:15 It's very new, 0:17 Toll collector Hmm, rich like a cream. 0:18 But help these hands? 0:21 Announcer Look at rough, dry skin up close. 0:22 New Wondra rubs right in 0:24 and takes the day's work right out in seconds. 0:26 - My hands feel so soft. 0:28 - And no grease problems. 0:31 - This glass mug doesn't slip. 0:33 - Anyone ever tell you you have beautiful hands? 0:35 (toll collector giggles) 0:40 Announcer New Wondra rubs right in 0:41 and takes the day's work right out of your hands. 0:43 This winter calculate your dry skin potential 0:46 with one Wondra's dry skin calculator, 0:48 free at participating stores. 0:50 Line up the temperature and humidity 0:52 and find out if and when you need Wondra. 0:54 Wondra and the dry skin calculator, 0:55 for soft skin in rough weather. 0:58

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