P&G: Scope Mouthwash, 1970s

Year Published: 1970s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (stomping) 0:05 - Mirror Mirror on the Wall. 0:07 Well, Mirror you'll never guess 0:10 what that charmer of a Prince pulled today. 0:11 Told me, the Queen, 0:15 that I had bad breath. 0:18 Then he handed me this bottle of Scope. 0:20 He says he uses it first thing every morning 0:22 and his breath feels fresher for hours. 0:24 True Mary's got a breath as fresh as that Snow White woman. 0:28 He also said that while Scope's keeping your breath fresher 0:32 for hours, it's also killing germs for hours. 0:34 Well it's fine if you've got bad breath, 0:38 but I mean, I'm royalty. 0:41 I've got Royal breath! 0:44 Oh, Mirror level with me will ya? 0:46 Do I? 0:49 - You're the Queen, Queen, but keep the Scope. 0:50 - (groans) 0:55 Narrator Scope once in the morning, does it. 0:57

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