P&G: Scope Mouthwash, 1970s

Year Published: 1970s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Harry. 0:01 (Harry snoring) 0:01 - You are so cute, 0:02 and so sensitive. 0:03 How can I tell you 0:05 you're just like most people when you wake up. 0:06 You have morning breath, the worst breath of the day. 0:09 (Harry snoring) 0:12 While you sleep, you beautiful man, 0:12 a film forms inside your mouth. 0:15 It covers your teeth and cheeks 0:17 and tongue and gums. 0:19 That's why you need Scope. 0:21 Scope, cuts through and cleans away the film 0:22 that helps cause morning breath, 0:25 the worst breath of the day. 0:27 Scope leaves my breath feeling minty-fresh and clean. 0:28 So, I'm leaving Scope right here 0:31 (lid clattering) 0:33 and maybe this morning, you beautiful man, 0:34 maybe you'll take the hint and use it, too. 0:37 (alarm ringing) 0:40 (Harry yawning) 0:43 - Harry needs Scope. 0:46 Harry needs Scope for morning breath. 0:48 - Ohhh. 0:51 [Announcer] Scope fights morning breath, 0:53 the worst breath of the day. 0:54 - Harry, you are a beautiful man. 0:56

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