P&G: Scope Mouthwash, 1970s

Genre: Commercial

Year Published: 1970s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (car revving) 0:00 - There's nothing like working around 0:03 great smelling things. 0:04 - There's nothing great about his breathe. 0:08 - I can hardly face him in the morning. 0:10 Let's hopes he tries the Scope mouthwash 0:12 we left in the bathroom. 0:15 - Hey, you know, I just use someone's Scope? 0:16 So strong, tingling feeling, 0:20 my breath really feels fresh. 0:21 - Mmm-hmm. 0:23 - Oh, thanks. 0:25 - No, keep it. 0:26 Please. 0:27 Narrator Scope brings you face to face. 0:28


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John W. Hartman Center for Sales Advertising & Marketing History


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