P&G: Scope Mouthwash, 1965

Year Published: 1965

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - You're my mother-in-law but you've got bad breath. 0:01 Practicing. 0:05 Her breath is okay early in the morning, 0:06 but later on. 0:08 I gotta ell her about this new mouthwash, Scope. 0:09 Once in the morning, and I'm set for hours. 0:12 Today, I tell her. 0:14 Mother, you have a new mouthwash. 0:16 - Yes, Scope, they say once in the morning 0:19 and you're all set for hours. 0:22 Announcer Scope, once in the morning does it. 0:25

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