P&G: Scope Mouthwash, 1960s
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Genre: Commercial
Year Published: 1960s
Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: - Boss, you can fire me, but you have bad breath. 0:02 Practicing. 0:07 When he walks in mornings, 0:08 gotta get him to use this new Scope. 0:10 I do. Once in the morning, 0:12 and my breath feels fresher for hours. 0:13 Today I tell him. 0:16 Uh, Boss. You have -- 0:18 - Peters, I found a new mouthwash. Scope. 0:19 Tried it first thing this morning 0:22 and my breath feels like it'll last for hours. 0:23 What's up, tiger? 0:26 Announcer Scope. Once in the morning does it. 0:27
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John W. Hartman Center for Sales Advertising & Marketing History
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