P&G: Scope Mouthwash, 1960s

Year Published: 1960s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - What the? 0:03 Scope? 0:03 A mouth wash! 0:04 Somebody thinks I've got bad breath! 0:05 A note, 0:08 once in the morning, does it. 0:10 The Green Phantom. 0:11 The Green. 0:13 (knocks) 0:14 Are you the Green Phantom? 0:17 - The green what? 0:18 Hey, Scope. 0:20 Great stuff! 0:21 First thing in the morning 0:22 my breath feels fresher for hours. 0:23 Thanks bud. 0:25 - I'll find The Green Phantom yet. 0:28

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John W. Hartman Center for Sales Advertising & Marketing History

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