P&G: Prell Shampoo, 1960s-1970s

Genre: Commercial

Year Published: 1960s to 1970s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Rudy? 0:01 - 14. - It's Wednesday night. 0:02 - 15. - And you promised. 0:05 - Ah, it must have been a weak moment. 0:06 - Rudy? 0:09 - A promise is a promise. - Here's my liquid Prell, my head is yours. 0:13 - What's in his Prell that's so hot? 0:16 - Mm, don't bother me, I'm on vacation. 0:18 - That rich lather. How come? 0:22 - Okay, rinse me off, and I'll show you. 0:26 Here, I'll drop my pearl earring into the bottle. 0:29 - Honey, you're a kook. 0:33 - Now watch how the pearl floats slowly down. 0:34 Rudy That's a lazy little fella. 0:37 - That's because Prell's so thick. 0:39 And it's extra rich formula makes that terrific lather. 0:41 - And that makes terrific hair. 0:45 - Like the way I turned out, Rudy? 0:47 - Honey, together we couldn't miss, 0:50 my pearl of beauty. 0:54 Announcer Liquid Prell for richness 0:56 you and your hair deserve. 0:57


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John W. Hartman Center for Sales Advertising & Marketing History


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