P&G: Prell Shampoo, 1960s-1970s

Genre: Commercial

Year Published: 1960s to 1970s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - What a vacation. 0:01 I really go for this soft life. 0:03 - I could go for some soft hair. 0:05 It feels like seaweed. 0:07 - Aw, I wish I could help. 0:08 - You can shampoo it. 0:10 - Okay. - Use my Prell with Soft-Strand. 0:13 - What's the Soft-Strand supposed to do? 0:15 - Works in the lather to soften every strand of hair. 0:17 - Hey, soft. 0:20 - You like it? - Man overboard. 0:23 (ship horn blaring) Narrator Liquid Prell with Soft-Strand lather 0:26 for soft hair. 0:28


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John W. Hartman Center for Sales Advertising & Marketing History


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