P&G: Pampers Disposable Diapers, 1970s-1980s

Year Published: 1970s to 1980s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Boy, I said I'd be the only pregnant woman on the beach. 0:01 - Oh, really? 0:04 Well, we won't let a little thing like that stop us. 0:05 - Do you come here a lot? 0:08 - Mm-hmm. 0:09 Just as often as we can. 0:10 - Can I ask you a silly question? 0:12 What diaper do you use? 0:14 - That's not silly. Pampers. 0:15 - Well, there are other brands. 0:17 - I always use Pampers. 0:18 I wouldn't use anything else. 0:20 - You really liked them that much? 0:22 - Sure do. 0:24 - They really keep her comfortable. 0:25 - What about when she wets? 0:27 - Well, Pampers Stay-Dry Lining helps keep her dry. 0:29 If you wet a Pampers with half the Stay-Dry Lining removed, 0:32 wait a minute, then slip in a blotter. 0:35 You'll see the lining keeps your baby skin a lot drier. 0:37 And that's what comfort is all about. 0:40 - You know, I'm really glad I talked to you about Pampers. 0:43 - Maybe I'll see you here next week. 0:47 - And maybe not. 0:49 (both giggle) 0:51 Narrator Ask any mother about Pampers dryness. 0:53

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