P&G: Pampers Disposable Diapers, 1970s-1980s

Year Published: 1970s to 1980s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Doesn't this granddaughter of mine ever wet? 0:01 - Are you kidding? 0:03 - Well, it seems forever since you changed her, 0:05 but she still feels dry. 0:07 - She's wearing something new. 0:10 - Not Pampers' diapers? 0:12 - They're new Dri-Weve Pampers. 0:13 They help keep Sally so dry, she feels dry after she wets. 0:15 - Sure sounds comfortable. 0:19 - You bet. 0:21 They're the driest, most comfortable Pampers, ever. 0:21 Grandma Sure feels comfortable. 0:24 How can they keep her so dry? 0:26 - Funnels. 0:28 - Funnels? 0:29 - The new Dri-Weve Lining has thousands of tiny funnels. 0:30 Here, look. 0:33 Moisture flows quickly through the big ends of the funnels, 0:34 but the little ends help keep it in the padding. 0:37 Plus, all those tiny funnels (blows) 0:39 let the lining breathe. 0:41 Air actually circulates around her skin. 0:43 - Gee! her skin breathes, 0:45 she feels dry after she wets. 0:47 These new Pampers are so comfortable. 0:49 You don't suppose we're spoiling her? 0:52 - (gasps) Not us! 0:53 Narrator New Dri-Weve Pampers, 0:55 the driest, most comfortable Pampers ever made! 0:57

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