P&G: Pampers Disposable Diapers, 1970s-1980s
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Genre: Commercial
Year Published: 1970s to 1980s
Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: - Beautiful room. 0:00 - Soon it'll have everything, even the baby. 0:03 - No something's missing. - What? 0:04 - Quilted Pampers. I never use anything else. 0:07 - Why Pampers? 0:09 - This special quilted lining helps keep baby dry. 0:10 Wet a Pampers with half the lining removed, 0:13 wait a minute, and slip in a blotter. 0:15 The quilted lining adds a layer of 0:17 dryness to help keep baby skin dry. 0:19 Now your baby will have everything. - Thanks. 0:21 Announcer Pampers quilted lining, 0:24 doesn't your baby deserve Pampers dryness. 0:26
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John W. Hartman Center for Sales Advertising & Marketing History
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