P&G: Pampers Disposable Diapers, 1970s
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Genre: Commercial
Year Published: 1970s
Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: - Boy am I soaked. 0:01 - So's your son, Old Soggy Bottom. 0:04 - Got the answer right here, new Pampers. 0:06 - Pampers aren't new, honey. - These are. 0:08 - Hey, you're right. They've added a new size, extra absorbent daytime. 0:10 - They're for heavy wetters. 0:14 - They do feel thicker. 0:17 Must be more absorbent. 0:18 - They'll really keep him dryer. 0:19 - Come on, get out of those wet things, 0:22 or do you want me to change you, too? 0:24 (man laughs) 0:25 Announcer New extra absorbent daytime Pampers. 0:26
Complete Record:
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John W. Hartman Center for Sales Advertising & Marketing History
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