P&G: Pampers Disposable Diapers, 1970s

Year Published: 1970s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Oh, happy day! 0:01 We discovered new Super Absorbent Pampers. 0:02 They have a lot more padding in them. 0:05 So they're a lot more absorbent 0:06 which helps to keep her bottom drier (laughing) 0:09 Right happy bottom! 0:11 Spokesperson Introducing New Super Absorbent Pampers, 0:12 the most absorbent Pampers ever made. 0:15 - This guy's a real bruiser, 0:17 but they finally made something for him. 0:19 New Pampers in a new size, 0:21 extra absorbent daytimes. 0:22 They're for heavy wetters, you know. 0:24 Like babies over 16 pounds. 0:26 Spokesperson New Super Absorbent Pampers 0:29 in a new size, extra absorbing daytime. 0:30 - They did it. 0:32 Made Pampers even better. 0:33 They soak up more wetness than ever before. 0:35 It's all the padding they've added. 0:38 Spokesperson New Super Absorbent Pampers, 0:40 the most absorbent Pampers ever made. 0:42 - These new Pampers soak up lots more wetness. 0:44 And with the stay dry lining, 0:46 they help keep babies drier than ever. 0:48 I want to use them when I have a baby. 0:51 Oh, this is my niece. 0:52 I'm just practicing. 0:54 Spokesperson New Super Absorbent Pampers, 0:55 the most absorbent Pampers ever made. 0:57

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