P&G: Pampers Disposable Diapers, 1960s
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Genre: Commercial
Year Published: 1960s
Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: - That's the spirit, George. 0:01 Don't let wet diapers interfere with watching football. 0:02 - I never do, but these are Pampers. 0:05 - So? 0:07 - Keeps them dryer in the end zone. 0:09 - Trying diapers? 0:11 - Sure. 0:13 Narrator That's because moisture goes through Pampers 0:14 stay dry lining and is trapped below. 0:16 Away from baby. 0:18 Outside Pampers are waterproof. 0:19 You don't need plastic pants. 0:21 - Hey, they're great for my kid. 0:23 - Here. 0:24 - Hey. 0:25 - Fumble. 0:26 Narrator Pampers, for dryer happier babies. 0:27
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John W. Hartman Center for Sales Advertising & Marketing History
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