P&G: Pampers Disposable Diapers, 1960s

Year Published: 1960s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Narrator This lucky baby 0:01 never wore a diaper in his life. 0:03 Instead he wears Pampers! Procter and Gamble's discovery 0:06 that makes diapers old fashioned. 0:10 Brings your baby heavenly comfort as no diaper can. 0:12 Because Pampers are so gentle, 0:16 made with seven layers of softness. 0:18 And look, these seven layers make Pampers so absorbent. 0:20 Watch the water go right through diapers, 0:24 even cloth diapers, not through Pampers. 0:26 So you see, Pampers are more absorbent. 0:29 Result: your baby stays comfortably dry. 0:31 And Pampers waterproof back sheet 0:35 means no binding, chafing plastic pants. 0:37 Wonderful for baby and you! 0:40 They're flushable, just follow the directions 0:43 to dip, dunk and flush away. 0:45 Get Pampers with seven layers of softness. 0:49 Pampers, the discovery that makes diapers old fashioned. 0:52 As little as a nickel a piece. 0:56

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