P&G: Pampers Disposable Diapers, 1960s-1970s

Year Published: 1960s to 1970s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (baby crying) 0:01 - Hi, I'm Doris from across the street. 0:02 - Oh, your Doris from the heaven. 0:05 Just what I needed, coffee. 0:06 - Welcome and listen, why don't you use my washing machine? 0:07 You won't be able to do diapers for days. 0:10 - Diapers? 0:12 I haven't done diapers in months. 0:14 Here. 0:16 Doris Pampers? Pampers you once now to goes. 0:17 - Sounds okay for a moving day but-- 0:20 - Oh, for every day, I use them all the time 0:22 cause Pampers keep Katie drier. 0:27 - Drier than diapers, how? 0:29 Narrator Here's how, when a diaper gets wet 0:32 it stays wet inside and out 0:34 with Pampers moisture goes through the stay dry lining 0:36 and is trapped in absorbent, middle layers. 0:40 Inside, next to baby, lining stays dryer 0:42 so baby stays dryer. 0:45 Outside, Pampers is waterproof, 0:47 it's diaper and pants in one. 0:50 - Could I try one? 0:52 - Keep the box. 0:53 It's one less thing to unpack. 0:54 Narrator Pampers, for drier, happier babies. 0:56

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