P&G: Pampers Disposable Diapers, 1960s

Year Published: 1960s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - There you go. 0:01 - Isn't it great to get away from the house? 0:03 - Except I'm gonna pay for it. 0:05 You should see the diapers waiting for me. 0:06 - I haven't washed a diaper in ages. 0:09 Don't use them. 0:10 - Well, what do you call those things she's got on? 0:11 - Pampers. 0:14 They're different. 0:15 You don't wash 'em, you flush 'em away. 0:16 - Flush 'em? Would I love that. 0:18 What about the baby? 0:21 - Babe, would I put something on my baby that didn't work? 0:22 Announcer Pampers actually keeps Baby dryer. 0:26 Here's why. 0:29 Pampers has this special stay-dry lining. 0:30 A cloth diaper doesn't. 0:32 Moisture goes through Pampers' lining 0:34 and is trapped in absorbent layers below. 0:36 Lining stays dryer, helps keep wetness away from Baby. 0:39 - You don't need plastic plants with them either. 0:42 - Cost much? 0:45 - How could they? 0:46 I told you, I use them all the time. 0:47 - Cindy, look's like we're gonna be spending 0:49 a little more time here at the beach from now on. 0:51 Announcer Pampers, new from Proctor & Gamble. 0:55 For dryer, happier babies. 0:57

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