P&G: Ivory Snow, 1960s

Genre: Commercial

Year Published: 1960s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Narrator Ladies, here's an amazing free offer! 0:03 This $1 bottle of Angel Touch liquid makeup 0:06 by Pond's is yours free by mail, 0:09 with box tops from Ivory Snow. 0:12 Discover the complete makeup magic 0:14 of fabulous Angel Touch. 0:16 Forget foundation, creams and powders, 0:18 just touch on Angel Touch, blend in for desired tone, 0:20 and see, your skin glows with new radians, 0:24 never to shine or streak. 0:27 Imagine, Angel Touch is free with 0:29 box tops from Ivory Snow, safest possible soap 0:32 for all your nice washables. 0:35 Now here's how to get your free bottle 0:37 of Angel Touch by Pond's. 0:39 Pencil ready? 0:41 Send your name, address, and complexion coloring, 0:43 fair, rosy or olive, plus one king size 0:46 Ivory Snow box top, or two giant box tops, 0:49 or four regular box tops to 0:53 Ivory Snow, box 26, Cincinnati 99, Ohio. 0:55 But hurry, this offer is limited. 1:00


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John W. Hartman Center for Sales Advertising & Marketing History


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