P&G: Ivory Snow, 1960s
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Genre: Commercial
Year Published: 1960s
Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: - What can my rough hands tell about soft diapers? 0:02 Ivory Snow found out. 0:04 (Tommy gurgling) 0:05 - Ready for the test, Mr. Jason? 0:07 Which feels softer? 0:09 Ivory Snow washed diapers 0:10 or detergent washed diapers? 0:11 - These feel softer. 0:13 - Read the tag please. 0:14 Bob "Today's Ivory Snow with Built-In Fabric Softener." 0:16 Presenter Right, no detergent 0:18 gives you extra softness for safety 0:19 plus Ivory Snow purity and mildness. 0:21 - If my rough hands can feel the difference, 0:24 I'm sure Tommy can. 0:25 Presenter Get today's Ivory Snow 0:27 with Built-In Fabric Softener. 0:28
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John W. Hartman Center for Sales Advertising & Marketing History
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Original permalink · Record added: 2025-04-22 23:17:07