P&G: Ivory Snow, 1950s

Year Published: 1950s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - These two blankets are twins 0:01 born and shorn of the very same sheep, 0:04 made on the very same machines. 0:06 Identical in every way until they were sold and parted. 0:08 One blanket was very lucky, 0:13 for it found a home with people 0:15 who knew how to take care of fine things. 0:16 Through the years, this blanket stayed soft 0:19 thanks to Ivory Snow, 0:22 the only soap both Ivory-safe 0:24 and granulated for efficiency in the machine. 0:26 Now condensed to go farther, 0:29 wash better, too. 0:31 Then one day, the twins met. 0:33 And what a difference the years have made. 0:36 One fluffy and soft, 0:38 washed in the safest possible soap, Ivory Snow. 0:40 The other done with a wash-day detergent, 0:43 stiff and matted by comparison. 0:46 The moral? 0:49 Take care of all the nice things you do by machine 0:50 with new condensed wonderful Ivory Snow. 0:52 (light gentle music) 0:56

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Original permalink · Record added: 2025-04-22 23:20:09