P&G: Ivory Snow, 1950s
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Genre: Commercial
Year Published: 1950s
Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: Narrator Got a baby at your house? 0:02 Expecting one? 0:06 Then you need the safest possible soap 0:09 for washing her clothes, new condensed Ivory Snow. 0:11 Condensed for greater economy and efficiency. 0:15 Ivory Snow, so gentle and pure, 0:18 assuring you of the soft, fluffy clothes 0:22 that help make a healthy, happy baby. 0:24 Everything washed an Ivory Snow comes out 0:27 soft, clean, and safe, Ivory safe. 0:29 Free of the harsh deposits that can chafe 0:33 babies' tender skin. 0:36 Ivory Snow is granulated, too. 0:38 Perfect for the baby things in your machine. 0:40 So for washing everything that touches 0:43 your baby's tender skin, always use the only soap 0:45 both Ivory safe and granulated for efficiency, 0:49 new condensed Ivory Snow, penny for penny, 0:53 your best pure soap buy. 0:56
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John W. Hartman Center for Sales Advertising & Marketing History
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Original permalink · Record added: 2025-04-22 23:20:09