P&G: Ivory Snow, 1950s-1960s

Year Published: 1950s to 1960s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Hello, I'm Lorraine Alexander, registered nurse. 0:01 Like all babies little Lisa here has tender, sensitive skin. 0:04 Therefore, her diapers must be soft as possible 0:08 because the softer the diaper the safer it is for baby skin. 0:12 So naturally Lisa's mother always washes diapers 0:16 in the safest possible soap, Ivory Snow. 0:19 You see Ivory Snow gets diapers as soft as possible, 0:22 far softer than any detergent can. 0:26 And so safe, completely free from harsh deposits 0:28 that can chafe tender skin. 0:31 You know, many baby wear manufacturers recommend Ivory Snow. 0:33 For example, the Regal company recommends Ivory Snow 0:38 for washing these brand new pinked-edge Birdseye diapers. 0:40 See, no more hems to irritate baby. 0:44 To keep your baby's diapers soft and safe, 0:47 be sure to wash them and everything baby wears 0:50 in the safest possible washing product, 0:53 wonderful Ivory Snow. 0:56

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Original permalink · Record added: 2025-04-22 23:20:18