P&G: Ivory Snow, 1950s-1960s

Year Published: 1950s to 1960s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Narrator Today, we're visiting a real Ivory Snow baby, 0:01 young Christopher Ballad. 0:04 Mrs. Ballad, how long have you been using 0:06 Ivory Snow for diapers? 0:08 - About two months. 0:11 You see Chris has red hair and very sensitive skin, 0:13 so a friend's baby nurse recommended 0:15 that I switched to Ivory Snow. 0:17 Well, I'm very glad that I did. 0:19 It gets his diapers, and everything, 0:21 so much softer than detergents. 0:22 Narrator Yes, ivory Snow washes diapers 0:25 far softer than detergents. 0:27 So soft, you just know they can't chafe. 0:29 So soft and safe. 0:32 Completely free from irritating deposits. 0:35 Ivory Snow is the safest possible washing product, 0:37 for everything that touches babies tender skin. 0:41 Wonderful Ivory Snow. 0:45 The only soap both Ivory gentle and granulated for washers. 0:47 No wonder so many baby doctors recommend, Ivory Snow. 0:52

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