P&G: Ivory Snow, 1950s

Transcription: - We have a baby in our house 0:01 and I always wash her clothes in mild, gentle Ivory Snow. 0:03 It's the safest possible soap you can buy 0:08 for all babies things. 0:10 Little shirts, diapers 0:11 everything that touches her tender skin. 0:13 We women like Ivory Snow because it's so mild and pure. 0:17 99 and 44 100th's percent pure. 0:21 Leaves no irritating deposits to chaff baby's skin. 0:24 Yes, diapers and other baby clothes washed in Ivory Snow 0:28 come out so wonderfully clean and soft, 0:31 far softer than with strong soaps or detergents. 0:35 Ivory Snow is granulated too 0:38 for efficiency in your machine. 0:40 The only soap both ivory safe and granulated. 0:42 So if you have a baby in your house 0:45 always use Ivory Snow 0:47 for diapers, dainty dresses, all baby clothes 0:49 you wash by hand or machine. 0:52 For baby things there's just nothing 0:54 like wonderful Ivory Snow. 0:56