P&G: Dawn Dishwashing Liquid, 1970s

Year Published: 1970s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Oh, mirror, mirror, when will I meet the boy of my dreams? 0:00 - As soon as you all go to sleep. 0:04 Slumber parties. 0:07 Sloppy joes, buttered popcorn, and lots of fun. 0:08 But the fun goes out of it 0:12 when it's time to clean up the greasy dishes. 0:14 And nothing is greaser to me than the plastic top 0:16 of the popcorn maker. 0:19 Lucky for me, I found Dawn. 0:21 You ought to try it. 0:23 Dawn dish washing liquid takes grease out of your way. 0:25 Narrator Dawn does more than just cut grease. 0:28 Look, even with half a cup of grease added to dishwater, 0:30 Dawn breaks up the grease, actually surrounds it. 0:33 Dawn takes grease out of your way to help keep it 0:36 from settling back on your dishes. 0:39 - Dawn helps keep grease away from my dishes, 0:41 my hands, 0:43 even away from my plastic things. 0:45 That's doing something. 0:47 Where do you think you're going? 0:49 - We came to help 0:50 - We came to help - with the dishes. 0:51 - with the dishes. I had all the help I needed, thank you. 0:53 Back to bed. 0:55 Narrator Dawn takes grease out of your way. 0:57

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