P&G: Dawn Dishwashing Liquid, 1970s

Year Published: 1970s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Even if you're happy with your dishwashing liquid, 0:01 you really should try new Dawn from Procter & Gamble. 0:03 - That load of greasy dishes came out really clean Nancy. 0:07 But now comes the hardest part, greasy pots and pans. 0:10 - Not so hard if you use new Dawn, try to check? 0:12 - No, I'm happy with what I'm using. 0:15 - Watch how Dawn handles this greasy pan. 0:17 - Sure does. 0:20 - Mom, I forgot to give you my glass, sorry. 0:21 - Thank you, Billy. 0:23 - Just when you think you're done, 0:25 there's always something else to clean. 0:26 You're not washing this glass after that greasy pan. 0:29 - Oh, don't give it a second thought. 0:32 - It'll come out feeling greasy! 0:33 - Not with Dawn. Dawn not only cuts the grease, 0:35 but it even helps keep it from settling back on the dishes. 0:37 - Let me. 0:40 That's wild. The water doesn't feel greasy. 0:42 My hands don't feel greasy. 0:46 And the glass looks so clean! 0:49 - That's why I changed to Dawn. 0:51 - Change to new Dawn for dishes. 0:53 With Dawn you'll never give grease a second thought. 0:55 - Mom, dad forgot to give you his cup. 0:57

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