P&G: Crest Toothpaste, 1970s
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Genre: Commercial
Year Published: 1970s
Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: Narrator As the sun rises on Toothopolis, 0:01 those Cavity Creeps blast off to attack again. 0:03 - Look! 0:06 - But this time... Crest Leader Advanced Formula Crest, 0:07 our all-new secret weapon, is ready! 0:09 - Just in time! 0:10 Creeps Holes, holes, holes in teeth! 0:11 Siren New Crest! New Crest! 0:14 - Zap 'em with new Crest Fluoristat! 0:16 Crest Teammate Fire one! 0:18 Creep It's tougher on us than before! 0:20 Toothopolans Yay! 0:22 - Watch sweets... 0:23 - See your dentist... - And fight the Cavity Creeps 0:24 with our all-new secret weapon... 0:26 Crest Team Advanced Formula Crest! 0:27
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John W. Hartman Center for Sales Advertising & Marketing History
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