P&G: Crest Toothpaste, 1970s
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Genre: Commercial
Year Published: 1970s
Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: - Hi mom, bye mom. 0:01 - Hey, what happened at the dentist? 0:02 - I'm not going back. 0:04 - Alex, you'll go back if you're supposed to. 0:05 - Don't have to, I had a good checkup, only one cavity. 0:07 - Terrific, Crest worked. 0:11 - Toothpaste helped give him a good checkup? 0:13 - Not just toothpaste, Crest. 0:15 We got that fluoride when we switched to Crest. 0:17 What do your kids use? 0:20 - Crest, as of tonight. 0:21 Announcer Crest can't promise everyone just one cavity, 0:25 but we can promise most people good checkups. 0:27
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John W. Hartman Center for Sales Advertising & Marketing History
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Original permalink · Record added: 2025-04-22 23:14:39