P&G: Crest Toothpaste, 1970s

Year Published: 1970s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Narrator Day after day Toothopolis stands 0:03 behind its beautiful wall of teeth, 0:05 ever vulnerable to ... 0:07 the Cavity Creeps. 0:09 - We come to make hole. 0:11 (springing sound) 0:15 - The Cavity Creeps! I'll call the Crest Team. 0:16 - The sirens, the Cavity Creeps must be 0:20 near our beloved wall of teeth. 0:22 - Yes! At the upper back molar. 0:24 - Hurry into the Crest Mobile. 0:27 (alarm sounds) 0:29 Woman Crest! Protect us! 0:29 - Oh, this good spot for big hole (maniacal laugh) 0:31 - We must fight the Cavity Creeps with our fluoride. 0:34 - Take this Cavity Creeps. 0:37 Cavity Creep#1 Crest no! 0:39 Cavity Creep#2 Not that Crest... 0:43 Woman Yay, Toothopolis is saved! (crowd cheers) 0:45 - The Cavity Creeps are a constant threat 0:48 to every Toothopolis. 0:50 - So you must fight with us. 0:51 - Have regular check-ups. 0:52 - Watch treats. 0:54 - And brush after every meal with... 0:55 - C - R - E - S - T 0:57

1 user has this film:
John W. Hartman Center for Sales Advertising & Marketing History

Related films:

Original permalink · Record added: 2025-04-22 23:12:03