P&G: Crest Toothpaste, 1970s
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Genre: Commercial
Year Published: 1970s
Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: - Mr. Goodwin, you got my order wrong. 0:01 - Is that so? 0:03 Sarah I didn't order Crest. 0:04 - Weren't you complaining about Lucy's cavities? 0:06 - Yes. 0:08 - Wish she didn't have so many? 0:09 - Yes. 0:10 - There you are. Sarah But it's just the toothpaste. 0:12 - Nuh uh. 0:13 Crest has fluoride, best cavity fighter you can get. 0:14 Right? 0:17 - Yes, Sarah. 0:18 Mr. Goodwin convinced us 0:19 and our kids have been doing much better. 0:21 - Now I feel bad about Lucy. 0:23 - Never too late to start. 0:25 Announcer Is Crest fighting cavities in your family? 0:27
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John W. Hartman Center for Sales Advertising & Marketing History
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