P&G: Crest Toothpaste, 1960s
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Genre: Commercial
Year Published: 1960s
Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: - Hey, Jeremy. You going to be late the first day of school? 0:01 - Mom! 0:06 - Bye honey. 0:07 Please get him home on time Jane, 0:10 he has a dentist appointment. 0:12 Jane Okay. 0:13 Narrator Good mother, she's having him start the school 0:15 year right with his teeth in good condition. 0:17 She's joining the 1964 Family Crusade Against Cavities. 0:20 You should too. Ask your dentist how proper brushing 0:23 and watching treats can help prevent cavities. 0:26 And ask your dentist about Crest and the added benefit 0:29 Crest can give to your families dental program. 0:32 Now at back to school time join the 0:35 Crest's Family Crusade Against Cavities. 0:37
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John W. Hartman Center for Sales Advertising & Marketing History
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