P&G: Crest Toothpaste, 1960s

Genre: Commercial

Year Published: 1960s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Cleaning out the attic, huh? 0:01 - Oh, hi hon, back so soon? 0:03 - Got through at the dentist early. 0:05 - How come? 0:08 - Only had one cavity, dad. 0:08 Dad Great. 0:10 - You know, Jim, I'll bet it's the Crest. 0:11 Narrator Crest proved it reduces cavities 0:14 21%, 34%, 42% in tests 0:16 against the same toothpaste without fluoristan. 0:19 Have regular checkups watch treats 0:21 and brush after eating with crest. 0:23 - Still fits! (jacket rips) 0:25 (wife laughs) 0:27

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