P&G: Charmin Paper Towels, 1950s-1960s

Year Published: 1950s to 1960s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Narrator Announcing! 0:01 (tiger roars) A brand new paper towel from Proctor and Gamble, 0:03 Charmin towels! 0:07 The kitten soft towel that's, 0:08 (tiger roars) a tiger for work. 0:11 This new Charmin towel devours moisture. 0:13 Because each sheet has thousands of 0:15 deep suction pockets that soak up, and hold up. 0:18 Prove it yourself. 0:22 Take three Charmin towels 0:23 and three of the well known towels. 0:25 Drain equal amounts of cooking grease on each, 0:27 seconds later, look, grease soaks through 0:30 the well-known towels but Charmin's deep suction pockets, 0:33 soak up and hold-in the grease. 0:36 And each Charmin towel is bigger than the well-known towel, 0:39 bigger and thirstier! 0:43 That's what makes new Charmin, a real tiger for work. 0:45 New Charmin towels, the kitten soft towel, 0:50 that's a tiger for work. 0:53 Triumph. 0:56 (tiger roars)

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Original permalink · Record added: 2025-04-22 23:23:33