P&G: Charmin Bath Tissue, 1970s

Year Published: 1970s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - America goes wild over new Charmin! 0:01 - That's my store! 0:03 Newspaper Boy America goes wild! 0:05 - Did you know new Charmin's 0:05 the fluffiest bathroom tissue you can buy? 0:07 - Looks bigger. 0:09 - It is! 0:10 Just measure it all the way around. 0:11 - You're right! 0:12 New Charmin's almost a whole inch fluffier than before! 0:13 - And it's the fluffiest tissue you can buy! 0:16 - Fluffiest I've ever felt! 0:18 - Ladies, please! 0:20 - But, Mr. Whipple, new Charmin's the fluffiest! 0:21 - Fluffiest! 0:24 - Fluffiest tissue you can buy! 0:25 (ladies laughing) 0:27

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