P&G: Charmin Bath Tissue, 1970s
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Genre: Commercial
Year Published: 1970s
Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: Narrator Hey, did you squeeze the new Charmin? 0:01 - No, honest, I didn't even know Charmin was new. 0:03 Narrator New? It's the softest ever. 0:06 You can see, feel, and hear the difference. 0:08 Compare it with Charmin. 0:10 - Hey, it's got puffs on it. I can see the difference. 0:12 Oh, I can feel the difference, it's softer than Charmin. 0:16 I can even hear the difference. 0:20 Narrator Most people do. 0:21 Now go ahead and squeeze the new Charmin. 0:22 - Thanks. 0:25 Narrator Please, squeeze the new Charmin. 0:26 It's the softest ever. 0:28
Complete Record:
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John W. Hartman Center for Sales Advertising & Marketing History
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