P&G: Charmin Bath Tissue, 1970s

Year Published: 1970s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Girl Daddy, tell us the story 0:01 of how you first met mommy. 0:02 Boy Yeah dad, tell us. 0:04 - Go ahead, George. 0:06 - Well, okay. 0:07 There I was, a young man, just starting out. 0:08 Had my own store. 0:10 Girl Did you stop the ladies from squeezing Charmin? 0:11 George Oh, you betcha, they tried! 0:14 - Charmin bathroom tissue's so squeezably soft. 0:16 - It's irresistible! 0:18 - So rich and fluffy, Charmin's a pleasure to squeeze. 0:20 - Soft fragrance, too. 0:23 - But I'd catch them and say, 0:24 ladies, please don't squeeze the Charmin! 0:26 Then one day, I saw your mother squeezing Charmin. 0:29 I was about to say, please don't squeeze the Charmin, 0:33 when I took one look at her and fell in love. 0:37 (romantic music) 0:39 Mom And he let me squeeze the Charmin, 0:46 didn't you, George. 0:47 - Yup and to this day, your mother's the only one I've ever 0:48 let squeeze the Charmin. 0:50 - Even now, George? 0:51 - Even now. 0:52 - Charmin's so squeezably soft, it's irresistible. 0:54

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