P&G: Charmin Bath Tissue, 1960s

Year Published: 1960s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Please don't squeeze the Charmin. 0:01 - Ah, that oughta keep 'em 0:03 from squeezing Charmin Bathroom Tissue. 0:05 - Please, don't squeeze the-- 0:07 Hi there, cutie! 0:09 (women giggle) 0:10 - I just love to squeeze Charmin! 0:11 - And that gentle fragrance! 0:15 - The price is gentle, too. 0:16 - Ladies, please don't squeeze the Charmin. 0:18 Can hardly blame 'em though. 0:23 - Don't squeeze the Charmin, Whipple! 0:25 Voiceover New Charmin Bathroom Tissue. 0:28

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