P&G: Charmin Bath Tissue, 1960s

Genre: Commercial

Year Published: 1960s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (radar noise) 0:01 - What's that kid got? 0:02 - A magic detector. 0:03 - What's it do? 0:05 - It finds soft things, gentle things. 0:06 Its finding something gentle now. 0:09 - Gentle, I can find something else. 0:12 - Look it is! 0:15 - Its brand new Charmin bathroom tissue. 0:17 - Gentle. 0:20 - The magic detector is very excited! 0:22 This new Charmin bathroom tissue must be gentle. 0:25 - Oh it is. Feel 0:28 - Gentle - I'm a shopper, what's that boy got? 0:31 - A magic detector, it finds gentle things. 0:33 Its finding something gentle now. 0:38 - That's the smartest magic detector I ever saw. 0:41 And I know why it knows new Charmin's so gentle. 0:43 - Why? 0:46 - Cause' now Charmin's softer than ever, 0:47 50% softer they say. 0:49 - That's why its gentle. 0:51 - I just bought more new Charmin 0:53 because it's so gentle. 0:54 Price is gentle too. 0:55 - Gentle 0:58

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