P&G: Charmin Bath Tissue, 1950s-1960s

Year Published: 1950s to 1960s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Well, what is it? 0:02 - I'll come back later. 0:04 - What is it? 0:05 - Well, I'm from Proctor and Gamble 0:06 and this new on this new gentle bathroom tissue, Charmin. 0:08 - Okay, come on in. 0:10 (breeze blowing) 0:12 It's floating in the air! 0:13 - Yes, Charmin's got air cushions. 0:15 - Air cushions? 0:18 - They make Charmin gentle. You wanna see them? 0:19 No, huh? 0:22 - Yes. 0:23 Millions of air cushions. 0:26 - Only 20,000 in each sheet. They make Charmin gentle. 0:27 - Hmm, gentle. 0:33 Charmin's scented, too. 0:36 - Little bit. 0:38 - Expensive? 0:39 - Not Charmin. Only feels expensive. 0:40 - Air cushions, gentle, and not expensive? 0:44 Well, aren't you a persuasive salesman? 0:48 - I am? Please try new gentle Charmin. 0:51 First bathroom tissue air cushioned to make it gentle. 0:56

Complete Record:

1 user has this film:
John W. Hartman Center for Sales Advertising & Marketing History

Related films:

Original permalink · Record added: 2025-04-22 23:23:34