P&G: Charmin Bath Tissue, 1950s-1960s

Year Published: 1950s to 1960s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - What are you writing? 0:01 - A love letter. 0:03 - On bathroom tissue? 0:04 - On new Charmin bathroom tissue. 0:06 - Oh, new Charmin, 0:08 the gentle bathroom tissue. 0:10 - Yes, It will make my letter gentle too. 0:12 - That boy is writing a love letter. 0:15 - On main street? 0:18 - On new Charmin bathroom tissue. 0:19 - Charmin bathroom tissue? 0:22 - It's brand new and very gentle, feel. 0:24 - Mmm, gentle 0:29 - Gentle fragrance too. 0:31 - Yes, but what makes this new Charmin so gentle? 0:34 - Oh they fluff it and buff it and brush it 0:38 to make it gentle. 0:41 - It'll make my love letter gentle too. 0:43 - Well, this letter is gentle alright, 0:45 but he certainly can't spell. 0:48 Spokesperson Try new Charmin, 0:51 the gentle bathroom tissue. 0:52 New from Proctor and Gamble. 0:54

Complete Record:

1 user has this film:
John W. Hartman Center for Sales Advertising & Marketing History

Related films:

Original permalink · Record added: 2025-04-22 23:23:33