P&G: Charmin Bath Tissue, 1950s-1960s

Year Published: 1950s to 1960s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Just as I suspected. 0:04 This is Whipple speaking. 0:06 I've got you spotted. 0:08 Please don't squeeze the Charmin. 0:09 - This new Charmin bathroom tissue, 0:11 so squeezably soft. 0:13 - Gentler than ever. 0:15 - Don't squeeze the Charmin. 0:16 That oughta do it. 0:18 Can't really blame them though. 0:22 Squeezably soft, gentler than ever. 0:24 - Please don't squeeze the Charmin! 0:27

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