P&G: Charmin Bath Tissue, 1950s-1960s

Year Published: 1950s to 1960s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (alarm buzzes) 0:03 Salesman Oh, dear. 0:07 Customer Yoohoo. 0:08 - Good morning, madam. I'm from- 0:11 - Speak up, young man. 0:13 Salesman Well, it's this new bathroom tissue, Charmin. 0:14 - Charmin? I know Charmin. 0:16 - Not this Charmin. It's brand new and gentler than ever. 0:18 (wind blows) 0:22 - Mercy! It's floating! 0:22 - Air cushions. 0:24 - And Heckel shoes? 0:24 - They make Charmin gentler than ever. 0:26 Would ya like a closer look? 0:28 - I would indeed. 0:29 Millions of air cushion. 0:32 Millions of air cushion. 0:33 - Only 20,000 each sheet. 0:35 They give Charmin a new air cushioned gentleness. 0:37 - Land sakes, it is cushiony and gentle. 0:40 - Thank ya. 0:43 - Air cushion, gentler, same nice scent. 0:44 - Air cushion, gentler, same nice scent. 0:46 Why you're the best salesman in town. 0:48 - I am? 0:51 Please try brand new Charmin. 0:53 Only bathroom tissue with air cushioned gentleness. 0:55

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