P&G: Camay Loving Pink Soap, 1950s

Genre: Commercial

Year Published: 1950s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Announcer New as a brand new bride, 0:01 pink as a bridal blush, 0:04 the new wonder bar, new Camay. 0:07 Loving pink Camay. 0:10 ♪ The soap that says ♪ 0:12 ♪ I love you to your skin ♪ 0:14 Announcer Sealed in shimmering pink pearl foil 0:18 Camay is packed 0:20 with more loveliness than you ever dreamed 0:22 a soap could have. 0:24 It's pink, loving pink. 0:25 So exquisite, so gentle 0:28 and wait until you discover that new Camay fragrance. 0:30 There's never been anything so lingeringly lovely 0:33 in a beauty soap. 0:36 And mild Camay brings you the gentlest possible 0:37 skin cleansers found in any soap, even fine cold cream. 0:40 It loves you, loves your skin. 0:44 No other beauty soap ever loved your skin 0:47 like new loving pink Camay. 0:50 ♪ The soap that says ♪ 0:53 ♪ I love you to your skin ♪ 0:54


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John W. Hartman Center for Sales Advertising & Marketing History


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