P&G: Bounce Fabric Softener, 1970s

Year Published: 1970s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Our family discovered Bounce, 0:00 the fabric softener that works in the dryer. 0:03 Because it came with out new Norge dryer. 0:05 Now our clothes get the Bounce touch. 0:07 The Bounce touch means our cottons are really soft. 0:09 - My bath robe is very soft. 0:11 - My dress is very soft. 0:13 - My pants are very soft. 0:15 - The Bounce touch controls static, 0:17 so synthetics don't cling 0:19 - My shirts don't cling. 0:21 - My aprons don't cling. 0:22 - My socks don't cling. 0:24 - And the Bounce touch means, things smell clean and fresh. 0:26 - My undershirt smells clean and fresh. 0:30 - Our sheets smell clean and fresh. 0:32 - My sweater smells clean and fresh. 0:35 Male Voice 1 Norge dryers features 0:37 a high-air-flow tumbling system, 0:38 so clothes get a complete change of air 0:40 every three seconds. 0:42 And each dryer comes with a box of Bounce. 0:43 - Bounce, and our new Norge dryer make it easy 0:47 for me to do many nice things for our family. 0:49

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