P&G: Bounce Fabric Softener, 1970s

Year Published: 1970s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - When you live in an apartment 0:01 and the laundry room is in the basement, 0:03 who wants to drag a heavy bottle 0:04 of fabric softener up and down? 0:06 That's why I switched to bounce. 0:07 The new fabric softener that works in the dryer. 0:09 Now our clothes get the Bounce touch. 0:11 My husband's T-shirts' really soft. 0:13 - My T-shirt is really soft. 0:16 - Controls statics, so my daughter's socks don't cling. 0:18 - My socks don't cling. 0:22 - And the bounce touch means my son's 0:23 sweatshirt smells clean and fresh. 0:25 - My sweatshirts are clean and fresh. 0:27 - My friend never used a fabric softener, 0:30 so I told her about Bounce. 0:32 - I never like racing to catch ridden cycles. 0:34 Then my friend told me about easy to use Bounce. 0:37 Now our clothes get the Bounce touch. 0:40 My husband's shirt is nice and soft. 0:42 - My shirt is nice and soft. 0:45 - My daughter's blouses don't clean. 0:46 - My blouses don't clean. 0:48 - And the bounce touch means my son's jacket 0:50 smells clean and fresh. 0:52 - My jacket smells clean and fresh. 0:54 Host Shouldn't you discover the Bounce touch? 0:57

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