P&G: Bounce Fabric Softener, 1970s

Year Published: 1970s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - My sister told me about Bounce, 0:01 (sheet rips) 0:03 the fabric softener that works in the dryer. 0:04 Now our clothes get the Bounce touch. 0:06 (dryer door slams) 0:07 The Bounce touch means 0:08 (gentle music) our baby's diapers are nice and soft. 0:09 - Our baby's diapers are nice and soft. 0:11 Woman The Bounce touch controls static. 0:14 So our baby's stretch suits don't cling. 0:16 - Our baby's stretch suits don't cling. 0:18 Woman And our baby's bibs smell clean and fresh. 0:21 - Our baby's bibs smell clean and fresh. 0:23 - My cousin used liquid fabric softener. 0:27 So I told her about Bounce. 0:28 - I used the liquid softener 0:30 (sheet rips) 0:32 'til my cousin told me 0:32 about easy to use Bounce. 0:34 (dryer door slams) 0:35 - The bounds touch means my husband's shirt is really soft. 0:36 - This shirt's really soft. 0:40 So is my T-shirt. 0:42 Woman 2 The Bounce touch controls static 0:43 so my husband's socks don't cling. 0:45 - My socks don't cling to my pants. 0:47 Woman 2 And the Bounce touch means 0:49 my husband's jacket smells clean and fresh. 0:50 - My jacket smells clean and fresh. 0:53 Woman 2 The Bounce touch means it's easy for me 0:55 to do many nice things for my family. 0:57

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