P&G: Bounce Fabric Softener, 1970s

Genre: Commercial

Year Published: 1970s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - I never used a fabric softener, 0:01 until the lady I babysit for told me about Bounce. 0:03 The Bounce touch means my mother's dress is nice and soft. 0:07 - My dress is nice and soft. 0:10 Daughter The Bounce touch controls static, 0:12 so my mother's aprons don't cling. 0:14 - My aprons don't cling. 0:16 Daughter And the Bounce touch means 0:18 our pillowcases smell clean and fresh. 0:19 - Our pillowcases smell clean and fresh. 0:22 Daughter The Bounce touch means it's easy 0:25 for me to do many nice things for my family. 0:26

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