P&G: Bounce Fabric Softener, 1970s

Year Published: 1970s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - I discovered Bounce, 0:01 the convenient new fabric softener that works in the dryer. 0:03 As bounce touches our cotton pillowcases 0:06 it makes them really soft. 0:08 - Hey, Martha, our cotton pillowcases are really soft. 0:10 - And Bounce touches my daughter's synthetic blouses 0:14 it controls static so they don't cling. 0:16 - Mom, my synthetic blouses don't cling. 0:18 - And the Bounce touch makes towels smell clean and fresh. 0:21 - The towels smell clean and fresh. 0:24 - My sister used a liquid softener 0:27 so I told her about Bounce. 0:29 - I used the liquid softener until my sister told me about 0:30 easy to use Bounce. 0:33 Now our clothes get the Bounce touch. 0:34 It makes Jimmy's cotton jean really soft. 0:36 - My cotton jeans are really soft. 0:39 - And as bounced touches Mary's socks 0:42 it control static so they don't cling. 0:43 - My socks don't cling. 0:45 - And things smell clean and fresh. 0:48 - Hmm, things smell clean and fresh. 0:49 - Bounce the fabric softener that works in the dryer 0:52 to give your clothes, the Bounce touch. 0:55 New from Proctor and Gamble. 0:57

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